Founder | President

Ian Crouch

Fueled by his passion that Canadians should have access to great quality products at a reasonable price, WIC Marketing was born. Ian currently oversees the direction of the company, focusing on more long term planning strategies, market analysis, forecasting and oversight.

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Managing partner

Timothy Pua

With an accounting background, Tim has 5+ years experience in B2B, B2C sales and business development. Tim was a constant overachiever in his 3+ years at Sage Software as a SaaS sales consultant, winning both national and global awards. Fluent in 4 difference languages, Tim currently heads the daily operations at WIC while looking for growth opportunities. If you have an idea or product that you really believe in, drop him and email and he'd love to chat!

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